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Every week, we achieve the ultimate caveat in publishing, which is to be considered the ultimate authority on fishing by avid anglers and provide advertisers the highest return on their investment. As an advertising partner, we offer you the opportunity to be a part of this ultra credible media environment and to build a unique kind of consumer confidence that effectively motivates qualified readers to take action, visit your store or web site and ultimately purchase your product.

We’re weekly, we’re regional and when it comes to reaching the core sport fishing market, it makes a big difference!

Crafted by the greatest fishing authorities The Fisherman’s Mid Atlantic Edition provides relevant fishing information to the granular level that avid anglers crave. Readers return to our pages every week with urgency for the best photography, accurate fishing reports, news, instructional feature stories and items of interest about the people, places, the largest fish and the most complete directory of products. The Fisherman readers are a large, passionate group of anglers who have a voracious appetite for fishing information. Incidentally they’re also the group with the highest expenditures on fishing and boating.

At $29 per year, readers place a high dollar value on receiving The Fisherman, but with an average annual income of $103,000, readers enjoy a lifestyle that affords them the opportunity to purchase the best fishing boats, tackle and magazine available. In fact, 75% of our readers own a boat (average length 23'). In addition, the average reader owns 16 rod/reel outfits.